The Jasper Blog

Resources for AI in Marketing

Reflections from Cannes: Why Brand and People Still Matter Most in the Era of AI

At Cannes Lions 2025, one truth stood out: brand, trust, and authenticity are making a powerful comeback.

June 24, 2025

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Loreal Lynch

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June

 

17

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Megan Dubin

Interactive Tool: Benchmark Your AI in Marketing Strategy

Discover your marketing team's AI maturity. Benchmark your strategy, compare with peers, and uncover gaps with an interactive tool.

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June

 

10

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Timothy Young

Introducing the New Jasper: The First Multi-Agent Platform Built for Marketers

Discover the new Jasper AI experience, built for enterprise marketers to scale content and strategy with precision and true-to-brand authenticity.

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June

 

10

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Megan Dubin

Why the Traditional Content Lifecycle No Longer Works

Learn why traditional content workflows break down, and how AI can rewire the marketing lifecycle to unlock scale, consistency, and ROI.

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The Biggest AI Insights from Hubspot’s 2024 State of Marketing Report

Learn how AI is revolutionizing marketing strategies and productivity in our roundup of the biggest AI insights Hubspot's big report.

March 24, 2024

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Alton Zenon III

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What Marketers Should Know About Google's March Core Update

What your team should be aware of (and do) given Google's expected 40% reduction in low quality content appearing in search..

March 17, 2024

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Alton Zenon III

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The EU AI Law Just Passed — What Marketers Need to Know

The world's first AI laws just passed. Find out more about specifics of the historic ruling and how they might impact your team.

March 13, 2024

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Alton Zenon III

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Revolutionizing Retail: How Adidas Utilizes Jasper for Success in B2B

Learn how the retail giant ran a Jasper pilot program and launched the platform in the business.

February 25, 2024

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Alton Zenon III

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How Jasper’s Content Marketing Manager Uses Jasper

Find out how a professional marketing writer uses Jasper to create.

February 21, 2024

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Alton Zenon III

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How to Edit AI Content: 9 Tips for Adding a Human Touch to AI Outputs

Make sure your content always meets high standards with these tips for editing AI-generated content.

February 13, 2024

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Alton Zenon III

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How to Use AI For Sales to Outsell Competitors With Ease

Wondering how to use AI for sales? Learn how high-performing sales teams are using it and read up on the benefits of implementing AI sales solutions.

February 13, 2024

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Nia Gyant

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The Paradigm Shift in SEO: How Marketers Can Prepare

Hear what these two leaders have to say about the exciting (and sometimes scary) new era of SEO.

February 11, 2024

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Alton Zenon III

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Harnessing the Power of Jasper's Tone and Knowledge API Endpoints

Learn more about how Jasper's Tone and Knowledge API endpoints can personalize your marketing content even further.

February 6, 2024

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Paul Magnaghi

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How Jasper’s CMO Uses Jasper

Learn how our head marketer quarterbacks the team from inside Jasper.

February 5, 2024

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Alton Zenon III

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The Future of Marketing with Zapier’s CMO: Demand Creation Over Demand Capture

AI's influence on internet search has reshuffled marketing tactics. Zapier's CMO offers predictions on what's to happen in 2024 and how to prepare.

January 30, 2024

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Alton Zenon III

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How To Prepare Your Marketing Team for the Paradigm Shift in Non-Organic Blog Traffic

Search engine changes are shaking up non-organic traffic. Find out how to get your team ready for them.

January 30, 2024

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Alton Zenon III

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How Sage, A Global Media Publisher, Uses AI

From transparency to dispelling team members' fears, find out how Sage's large marketing team addressed major concerns during their AI adoption.

January 28, 2024

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Alton Zenon III

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AI Meets ROI: Performance Data in AI Is the Missing Link for Marketing Leaders

AI in marketing needs to transition from a cost saver to a business driver, providing actionable insights and performance-based recommendations.

January 14, 2024

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Meghan Keaney Anderson

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Musings from an MIT Study: Navigating the Intersection of Human Creativity and AI in Marketing

The study found that AI-generated marketing content can rival or surpass human-created content in perceived quality and effectiveness.

January 10, 2024

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Alton Zenon III

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What Marketing Leaders Actually Need From AI in 2024

Experienced marketing experts share what AI needs to deliver maximum ROI this year

January 1, 2024

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Meghan Keaney Anderson

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AI for Email Marketing: What It Is & How Does It Work?

Do you want to take your email marketing to the next level? Learn how AI tools like Jasper can help you personalize your messages and increase conversions.

December 18, 2023

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Tanaaz Khan

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Establishing an AI Council for Marketing Teams: A Speech From VMware

The founder of VMware’s AI council walks us through how she created the group at the cloud computing company.

December 11, 2023

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Alton Zenon III

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Designing Opinionated Products: An Interview with Jasper’s VP of Design

The experienced leader shares how her team balances user-love, innovation, ethics, and safety in how they design Jasper.

December 11, 2023

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Alton Zenon III

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Get More Out of Jasper with Our AI-Powered Marketing Service Providers

Learn all about the time and effort our trusted providers can save you and your team.

November 29, 2023

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Alton Zenon III

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Interoperability Basics for Enterprise AI Users

Jasper’s Head of Platform Engineering explains some of the nuances of interoperability in AI and why it’s important for enterprise marketing teams.

November 28, 2023

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Alton Zenon III

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Forrester’s AI Predictions 2024: What Marketers Need to Know

Forrester predicts a strategic shift in AI usage by marketers in 2024, focusing on data security, B2B, CMO essentials and more.

November 16, 2023

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Alton Zenon III

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AI for Business: 110+ AI Prompts to Power your Organization

Not sure how to use AI for business? We're giving you access to 110+ AI prompts to use across marketing, sales, CS, and HR.

November 15, 2023

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Krista Doyle

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Scale Jasper's Superpowers Across Your Workflow with our API

This handy functionality can bring generative AI to many of the platforms and processes of your day-to-day.

November 14, 2023

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Paul Magnaghi

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YouTube Will Soon Require "Altered or Synthetic" Content Disclosures

The household name in video is making AI-generated content easier to spot on the platform.

November 13, 2023

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Alton Zenon III

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Understanding the White House's AI Executive Order: The Key Mandates and Release Timelines

Here's a detailed overview of the U.S. government's strategic roadmap for comprehensive AI integration and regulation across various areas.

November 8, 2023

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Alton Zenon III

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AI for Social Media: How to Use AI Content Tools in Your Social Strategy

Creating content for social media doesn't have to be hard. With the right tools, you can streamline and scale your content creation process.

October 31, 2023

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Krista Doyle

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Jasper’s New Features for Marketers: What You Need to Know

Get the scoop on what to expect from all our latest product updates.

October 17, 2023

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Alton Zenon III

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Jasper Welcomes Former Dropbox President Timothy Young as CEO

Our team is so proud to welcome Timothy Young, former president of Dropbox, as Jasper’s next chief executive officer.

September 27, 2023

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Jasper

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How to Incorporate AI into Your 2024 Annual Planning

This AI annual planning guide will help you tackle how your company can incorporate AI and a rapidly changing field into your 2024 strategy.

September 18, 2023

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Meghan Keaney Anderson

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AI for Freelancers: How to (Responsibly) Use AI to Grow Your Business

Explore the power of AI in freelancing! Learn how to increase productivity, unlock creativity, and elevate your freelance business using innovative AI tools.

September 17, 2023

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Krista Doyle

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AI for Project Management: 3 Ways AI Can Boost Efficiency

For project managers, AI platforms streamline workflows and improve decision-making. Here are three real-world applications for AI in project management.

September 17, 2023

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Krista Doyle

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How to Automate Content with Jasper and Google Sheets

Turn rows of data into new lines of content with ease.

September 14, 2023

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Alton Zenon III

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How to Automate Content with Jasper and Surfer SEO

Enjoy better rankings as you build SEO-optimized content directly in Jasper.

September 14, 2023

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Alton Zenon III

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How to Automate Content with Jasper and Make

Get more time back with drag-and-drop automations for content creation.

September 14, 2023

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Alton Zenon III

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How to Automate Content with Jasper and Google Docs

Your favorite chat bot and your go-to workspace are now best friends: welcome to the Jasper and Google Docs integration.

August 27, 2023

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Alton Zenon III

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How to Automate Content with Jasper and Zapier

Jasper and Zapier are now in sync so you can automate your workflows with creative AI-assisted content.

August 27, 2023

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Alton Zenon III

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How to Automate Content with Jasper and Webflow

Jasper is teaming up with Webflow! Users can now access Jasper natively in the Webflow to automate on-brand content creation across their website.

August 27, 2023

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Alton Zenon III

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The Best Plagiarism Checker [2024]: Powered by Copyscape

Jasper's Copyscape-powered plagiarism checker ensures that you're creating completely original content, every single time you create.

August 7, 2023

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Krista Doyle

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AI Chat & SEO: 11 Ways to Use Jasper Chat for Organic Growth

Wondering how to use AI chat for SEO? Let's walk-through the Jasper SEO team's real-life use cases for Jasper Chat.

July 22, 2023

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Krista Doyle

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New Google AI Content Guidelines: Google Approves AI Content

Discover how new Google AI content guidelines will influence your SEO organic search results rankings.

July 22, 2023

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Amanda Laine

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A difficult decision today to set Jasper up for the future

The AI industry has gone through rapid changes. Today we share some difficult news.

July 10, 2023

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Dave Rogenmoser

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How to Create Threads with Jasper

Meta has officially released Threads, so we got straight to work on our new Threads template. Here's how to use it. Happy Threading!

July 6, 2023

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Krista Doyle

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10 Writesonic Alternatives for Marketing [2023]

No one tool can meet the needs of every social media marketer. So, if you're looking for Writesonic alternatives, here are 10 great tools to try.

June 19, 2023

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Krista Doyle

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Most and Least Surprising: 3 Tech Leaders React to Insights in the AI in Business Trend Report 2023

Explore insights from tech leaders on generative AI in the workplace, based on our report findings.

June 5, 2023

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Alton Zenon III

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Introducing Jasper Campaigns: A Revolutionary Way to Create End-to-End Marketing Campaigns

With Campaigns, users can now create a unified brand voice across multiple channels, maintaining control over assets and giving more time back to marketers.

June 4, 2023

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Jasper

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The AI in Business Trend Report 2023: Insights, Use Cases, and Sentiments from 500 Professionals

Get a preview of the biggest takeaways from our survey of how white-collar professionals feel about generative AI in the workplace.

May 24, 2023

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Alton Zenon III

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AI for Content Briefs: Perfect Partner Or Hard Pass?

Looking for ways to save time as a content creator. Skip the AI automation tools. Instead, learn how partnership is key to making AI for content briefs work.

May 22, 2023

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Jasper Marketing

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Google I/O 2023: How Google's Search Generative Experience (SGE) May Impact SEO

Google previewed its new generative AI search experience today at Google I/O 2023. What do the changes mean for SEOs and content marketers?

May 9, 2023

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Krista Doyle

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Jasper and Google Cloud Announce New Partnership Bringing Greater Flexibility to the Jasper AI Engine and On-Brand Assistance to Millions in the Google Cloud Marketplace

On the heels of the release of Jasper Brand Voice, we are excited to announce a brand new partnership with Google Cloud that will enhance Jasper’s AI Engine.

May 8, 2023

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Jasper

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Release Summary: Brand Voice, Unlimited Credits, Pricing & Packaging Updates

Jasper Brand Voice enables businesses to train AI on their company and better reflect their brand. This release also includes pricing and packaging changes.

May 1, 2023

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Introducing Jasper Brand Voice

Read the story of Ted, a marketer who uses AI to ensure that his messaging is on-brand and consistent with the company’s tone of voice.

April 30, 2023

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How to Really Nail Your Brand Voice (With 6 Examples)

Brand voice is the distinct personality and tone that companies use in their product messaging, social media posts, and customer service interactions.

April 30, 2023

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Meghan Keaney Anderson

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GPT-4 and the Future of Gen AI in Business: Insights from Sameer Dholakia at Bessemer Venture Partners

Dholakia discusses how more capabilities and shorter gaps between model releases could impact use cases and investments in this field in the future.

April 9, 2023

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Alton Zenon III

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9 Design Pickle Alternatives for Your Content Marketing

Find the best Design Pickle alternatives for bulk graphics and images. Content marketing moves fast, and these Design Pickle alternatives offer great solutions.

April 6, 2023

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Jasper Marketing

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Top 10 VistaCreate Alternatives for Content Marketers

Looking for VistaCreate alternatives? We analyzed the top features, pros, and cons of 10 of the best tools to help you choose the best one for you.

April 6, 2023

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Nia Gyant

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11 Best Visme Alternatives for Creating Eye-Catching Visual Content

Looking for Visme alternatives? Check out our list of 11 powerful visual design tools, including Jasper Art, PicMonkey, and Canva, and explore the pros and co

April 6, 2023

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How AI Can Support Educators To Make Their Lives Easier

Generative AI can empower educators, give them more time back for teaching and make their lives easier.

March 19, 2023

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Amanda Slavin

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The Top 10 Clearscope Alternatives to Consider in 2023

Looking to speed up content creation without compromising SEO? These 10 Clearscope alternatives can help optimize your SEO strategy in 2023.

March 16, 2023

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Lauren Mathews

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SXSW 2023: Creativity, AI, and the Fifth Industrial Revolution

SXSW Recap: Thinkingbox's "Creativity, AI, and the Fifth Industrial Revolution" explored the relationship between generative AI and creativity.

March 12, 2023

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Krista Doyle

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Gen AI Conference 2023: An Interview with Jordan Harrod

Welcome to Jasper’s post-Gen AI conference coverage! Here, we have an interview with AI educator and MIT PhD candidate Jordan Harrod.

March 7, 2023

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Alton Zenon III

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Gen AI Conference 2023: An Interview with Kevin Roose

Welcome to Jasper’s post-Gen AI conference coverage! Here, we have an interview with author and NYT contributor Kevin Roose.

March 7, 2023

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Alton Zenon III

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Gen AI Conference 2023: An Interview with Dave Rogenmoser

Welcome to Jasper’s post-Gen AI conference coverage! Here, we have an interview with Jasper's leading man, CEO Dave Rogenmoser.

March 7, 2023

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Alton Zenon III

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AI: A Turning Point for Marketing (With Meghan Keaney Anderson at Gen AI)

This essay was originally given as a speech at Jasper’s Gen AI event on February 14th, 2023. You can see a clip of that speech below.

March 2, 2023

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Meghan Keaney Anderson

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Picmonkey Alternatives: Top 10 Picks to Edit & Generate Images

Tired of using Picmonkey? Or finding it too expensive? Here are 10 alternative image editing and AI-powered image generation tools to help you get started.

March 2, 2023

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Tanaaz Khan

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10 ProWritingAid Alternatives to Elevate Your Writing

Discover the 10 best alternatives to ProWritingAid—including Jasper AI with Grammarly, Ginger, and Hemingway App—that will help you craft polished, error-free c

March 2, 2023

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The Top 8 MarketMuse Alternatives to Consider in 2023

Here are the top 8 MarketMuse alternatives you should consider in 2023 to optimize your content and SEO strategies.

March 2, 2023

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Lauren Mathews

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10 Great Alternatives to Adobe Spark (Creative Cloud Express)

Looking for some alternatives to Adobe Creative Cloud Express (formerly Adobe Spark)? Check out these 10 user-friendly graphic design apps.

March 2, 2023

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Jasper Marketing

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Top Frase Alternatives for 2023

Platforms that combine AI, SEO, and Content Strategy are essential for content marketers. Here are the 8 Top Frase Alternatives to Consider in 2023.

February 21, 2023

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Jasper Marketing

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Using AI in your workflow: 5 ways Jasper's AI Chrome extension helps your team work

Discover the top 5 use cases people use Jasper's Chrome extension for across their teams to improve their marketing, sales, and customer support.

February 20, 2023

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Krista Doyle

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Announcing Jasper for Business

Jasper for Business is here. It includes Brand Voice, an API and a collection of other tools to help businesses adopt generative AI.

February 13, 2023

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Dave Rogenmoser

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The Top Amazon Description Generator: How to Make Money Fast

How can an Amazon description generator help you? Get a step-by-step walkthrough of how to create high-converting product descriptions in minutes (literally)!

February 3, 2023

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Jasper Marketing

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Free TikTok Caption Generator: How to Create Captions That Build a Following

Learn how marketers and creatives are saving time by using a TikTok caption generator to write on-brand captions. Jasper helps you write copy that works.

February 3, 2023

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Jasper Marketing

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8 Amazing Video Caption Generators for Social Media Content Creators

If you’re looking for a way to hasten your video caption-writing process, check out our list of the best video caption generators in the market right now.

February 3, 2023

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Jasper Marketing

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AI Article Writers: Teaming Up to Create Great Content, Faster

Looking for an AI-based article writer to help create engaging content? This article covers the basics of AI-based article writers and how they work.

January 30, 2023

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Jasper Marketing

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How to Write Engaging Social Media Captions At Scale

Social media captions are prime real estate for connecting with your audience. Use these tips to write engaging copy that resonates and builds brand awareness.

January 26, 2023

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Jasper Marketing

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The Top 14 Types of Social Media Content To Produce

Social media content can create brand awareness and drive sales when done right. Here are all the social media content types worth creating.

January 26, 2023

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Jasper Marketing

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12 Tools for Writing a Book Online (Faster)

It's easier than ever before to become a published author online. But, by using the online tools, you can write a book online much faster too!

January 17, 2023

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Jasper Marketing

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Expectations vs. Reality: How Will the Future of AI Look?

Artificial intelligence is rapidly improving. Get expert insights on what the future of AI holds and the impacts of artificial intelligence advancements.

January 17, 2023

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Jasper Marketing

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11 Writing Best Practices To Create Powerful Content

Sticking to writing best practices ensures you create content that’s powerful and communicates ideas effectively. Here are 11 writing best practices to follow.

January 12, 2023

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Dave Rogenmoser

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