The Jasper Blog

Resources for AI in Marketing

AI Search Attribution: What GA4 Can & Can't Track

AI search doesn’t always pass a clean referral signal. Here’s how to use GA4 alongside impressions and citation share to get a meaningful view of performance.

September 25, 2026

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Kurt Lambert

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October

 

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Kurt Lambert

How to Audit and Analyze AI Crawler Traffic on Your Website

AI crawlers are changing how content gets discovered and surfaced in AI search. Understanding their behavior gives marketers greater visibility into how AI engines interact with their websites.

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October

 

14

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Mason Johnson

Enterprise GEO Platforms: Evaluation Criteria for Marketing Teams

The right enterprise GEO platform connects AI search visibility insights to content optimization, with the measurement and governance capabilities needed to scale.

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October

 

14

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Mason Johnson

How to Track Brand Citations and Share of Voice Across ChatGPT, Gemini, and Perplexity

Understand where your brand stands in AI search with a closer look at citation performance, competitive share of voice, and the content opportunities shaping visibility across ChatGPT, Gemini, and Perplexity.

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What is a content brief (with examples)?

Learn how to create effective content briefs that align teams, streamline production, and maintain brand consistency. Includes examples, templates, and a guide to using Jasper's Content Brief Agent.

June 14, 2024

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Jasper Marketing

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How to Measure Content Marketing ROI (with Tools and Examples)

Learn how to measure content marketing ROI with these essential tips, tools, and techniques to ensure your content strategy drives results.

June 10, 2024

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Kaleigh Moore

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Flash Diffusion: Accelerating Image Generation with Diffusion Models

The latest research from Jasper signals a significant milestone for AI image generation & out-performs contributions from major players including MIT and Adobe.

June 5, 2024

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Jasper

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How to Write a Marketing Brochure

Brochures may seem like relics of a different marketing age, but they still have relevance. Here’s how to write a brochure that sells your business (print or digital).

June 3, 2024

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Jasper Marketing

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The Top 17 Affiliate Marketing Tools [2024 Update]

Do you have the right affiliate marketing tools in your arsenal to be successful? Find out as we cover 17 conversion-focused tools for 2021 and beyond!

June 3, 2024

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Dave Rogenmoser

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10 Apps That Write Essays For You + How to Use Them

Writing essays can be hours of long work reading and writing. To help you hand your paper in faster, we’ve compiled the top 10 apps that write essays for you.

June 3, 2024

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Krista Doyle

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The Ultimate Guide to Writing Engaging Long-Form Content

Long-form content drives engagement, builds authority, and improves SEO performance. Learn how to research, structure, and create compelling long-form pieces that resonate with your audience.

June 3, 2024

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Jasper Marketing

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7 Steps to Build a High-Converting Affiliate Marketing Content Strategy

Learn how to create a profitable affiliate marketing content strategy with tactics, content types, and best practices that drive conversions and build audience trust.

June 3, 2024

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Jasper Marketing

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18 Top Blogging Tools For Strategy, Writing, SEO and More

What are the best blogging tools? Check out our list of the top 15 for everything from strategy to distribution and for everyone from beginners to pro bloggers.

June 3, 2024

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Krista Doyle

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How to Write Better Sentences: 9 Common Mistakes

Learn how to write better sentences with our guide on 9 common mistakes to avoid and tips for clear, engaging writing that connects with your audience.

June 3, 2024

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Jasper Marketing

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Top 10 Free Writing Assistants to Improve Your Workflow

Need help with writing content but can’t afford a paid tool yet? Check out this list of the top 10 free writing assistant tools to make your writing sparkle.

June 3, 2024

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Krista Doyle

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Top 13 Software for Writing a Book in 2024 (Free and Paid)

If you’re a first-time writer, you’re probably still figuring out which is the best software for writing a book. We’re highlighting the top 13 in this post.

June 3, 2024

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Krista Doyle

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7 Best Practices for SEO, GEO, and AEO Copywriting to Improve Your Visibility

A guide to creating content optimized for SEO, GEO, and AEO, with actionable steps to increase visibility and brand consistency across search, answer, and generative engines.

June 3, 2024

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Megan Dubin

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How to Write a Company Bio That Connects With Customers

Your company bio is one of the first opportunities you have to make a good impression. We share our tips on how to write a great one.

June 3, 2024

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Jasper Marketing

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Writing Powerful Product Features: The What, Why, and How

Product features explain what customers will get from your product. Learn how to determine, write, and prioritize features that convert—plus how to scale feature writing with Jasper's Product Feature Update Agent.

June 3, 2024

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Krista Doyle

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Cornerstone Content Strategy: Worthwhile or a Waste of Time?

Is cornerstone content strategy worth trying to boost your brand awareness, site traffic, etc.? Learn what it is, its benefits, and how you can create it.

June 3, 2024

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Krista Doyle

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How AIDA Marketing Works (and How to Make It Work For You)

Learn how the AIDA marketing framework helps you create compelling content that converts.

June 3, 2024

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Jasper Marketing

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How to Write a Tagline: A Step-by-Step Guide for Building Brand Recognition

Learn how to write a tagline that captures your brand's essence and resonates with your audience. This guide covers best practices and how to use Jasper to create memorable taglines.

June 3, 2024

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Jasper Marketing

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11 Powerful Content Creation Tools For Scaling Your Business

Check out the best content creation tools for research, writing, optimization, editing, and even visual content creation. Learn how they can help you scale!

June 3, 2024

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Krista Doyle

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How to Write Powerful Bullet Points Your Readers Won't Skip

Learn how to write compelling bullet points that capture attention and improve readability. Discover best practices, examples, and how to create effective bullets with Jasper's Product Bullets Agent.

June 3, 2024

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Jasper Marketing

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How to Write Effective Website Copy: A Practical Guide

Learn how to write website copy that converts visitors into customers. Discover actionable tips and how AI agents can streamline your process.

June 3, 2024

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Jasper Marketing

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Social Media Content Generators: A Guide to Scaling Your Organic Social Strategy

Discover how social media content generators help marketing teams create engaging, on-brand posts faster. Learn best practices and how to scale social content with AI.

June 3, 2024

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Jasper Marketing

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20 Newsletter Content Ideas to Keep Your Audience Engaged

Running out of newsletter topics? Discover 20 content ideas—plus learn how to create engaging newsletters with Jasper's Newsletter Agent.

June 3, 2024

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Jasper Marketing

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What Makes a Good Writer? 8 Tips to Help You Write Better

How can you tell the difference between an average writer and a good writer? We’re sharing what makes a good writer + 8 things you can do to become one.

June 3, 2024

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Krista Doyle

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How to Repurpose Content to Maximize Reach and Engagement

Learn strategies for repurposing content across channels to expand your audience, maintain publishing consistency, and maximize ROI without starting from scratch.

June 3, 2024

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Jasper Marketing

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Creative Copywriting: 10 Essential Tips for Marketing Success

Discover 10 tips that help marketers write compelling copy that converts. Learn research strategies, headline techniques, and how to leverage AI for better results.

June 3, 2024

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Jasper Marketing

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Press Release Examples: How to Craft Announcements That Earn Media Coverage

Discover the essential elements of press releases that capture journalist attention and secure media coverage for your brand.

June 3, 2024

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Jasper Marketing

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5 Tips for Getting Your Tone of Voice Right in Brand Communications

Learn how to establish and maintain a consistent tone of voice across all your brand communications. Discover practical tips and how to use AI to scale your brand voice effectively.

June 3, 2024

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Jasper Marketing

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How to Write a Headline: Helpful Tips, Formulas and Examples

Learn how to write headlines that capture attention and drive results. Discover best practices and how to use Jasper's Headlines Agent to scale your content strategy.

June 3, 2024

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Jasper Marketing

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How to Write Faster: 9 Practical Tips

Writing faster while maintaining quality takes skill. But that doesn’t mean it can’t be learned. Here writing tips to quicken your writing process and an introduction to how Jasper can help.

June 3, 2024

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Jasper Marketing

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12 Influencer Marketing Tools Worth Their Weight in Gold

Without the right influencer marketing tools, creating a strategy and tracking performance can be hard and time-consuming. Here are the top 12 tools to try!

June 3, 2024

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Krista Doyle

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How to Write How-To Articles That Drive Results

Struggling to write how-to articles that generate traffic? Focus on helping your readers. This article breaks down how to write a good explainer article.

June 3, 2024

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Jasper Marketing

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How to Write a Marketing Email That Drives Results

Learn how to write effective marketing emails with these 15 strategies. Discover best practices for subject lines, personalization, CTAs, and scaling email campaigns with Jasper.

June 3, 2024

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Jasper Marketing

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6 Tips To Help You Write High-Converting Facebook Ad Headlines

Learn how to write compelling Facebook ad headlines that drive clicks and conversions. Discover 6 strategies for creating attention-grabbing ad copy that performs.

June 3, 2024

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Jasper Marketing

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Video Sales Letters: How to Use Them to Your Advantage

Video sales letters combine storytelling with strategic messaging to build trust and drive conversions. Learn how to create effective videos with recommended frameworks and AI-powered tools.

June 3, 2024

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Krista Doyle

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13 Ways to Optimize a LinkedIn Profile for New Opportunity

Whether you’re looking for a job or on the hunt for new employees, it’s important to optimize your LinkedIn profile. Here’s how you can do that.

June 3, 2024

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Jasper Marketing

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What to Post on LinkedIn: Examples & Prompts to Inspire You

Don't know what to post on LinkedIn to drive more engagement and generate leads? Find out in this post complete with examples and prompts to inspire you!

June 3, 2024

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Krista Doyle

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How to Create High-Converting Sales Pages That Drive Results

Learn how to create sales pages that convert with strategies, essential elements, and a step-by-step guide using Jasper's Landing Page Agent to streamline your process.

June 3, 2024

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Jasper Marketing

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6 Blog Writing Best Practices

Learn how to create blog posts that rank, convert, and engage readers. Discover 6 essential blog writing best practices and how to use Jasper to streamline your content creation process.

June 3, 2024

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Jasper Marketing

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11 Powerful Real Estate Ad Examples to Use as Inspiration

Standing out as a realtor can be hard, especially when you’re selling something like a home. Check out these real estate ad examples for some inspiration.

June 3, 2024

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Jasper Marketing

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How to Write Sales Introduction Emails That Convert

Learn how to craft effective sales introduction emails with templates, best practices, and step-by-step guidance for cold outreach and re-engagement campaigns.

June 3, 2024

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Jasper Marketing

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9 Best Product Name Generators To Try In 2024

Need help coming up with unique and attractive product names for your next launch? Check out the best product name generators mentioned in this post.

June 3, 2024

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Krista Doyle

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10 Content Analysis Tools to Improve Your ROI From Content

Content analysis tools can help both new and experienced marketers. Here are 8 top tools for analyzing content quality and performance, and boosting your ROI.

June 3, 2024

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Krista Doyle

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How to Write Thought Leadership Articles and Opinion Pieces That Build Authority

Learn how to craft compelling thought leadership articles and opinion pieces that establish credibility, spark conversation, and position your brand as an industry authority.

June 3, 2024

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Jasper Marketing

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3 Branding Statement Generators to Help Build Up Your Brand

Check out 3 branding statement generators and see how they can help strengthen your personal or business brand. Plus, see examples of great brand statements.

June 3, 2024

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Jasper Marketing

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AI Script Generator: How to Create Creative Scripts 10x Faster

Are you struggling to create video scripts faster? Read this article to learn more about Jasper’s AI script generator that helps you kickstart the process.

June 3, 2024

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Krista Doyle

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The Top 10 Essential Social Media Automation Tools for 2024

Social media automation tools help marketers save time and energy by automating repetitive tasks, boosting collaboration, and streamlining customer service.

June 3, 2024

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Krista Doyle

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How to Use a Content Idea Generator to Overcome Creative Blocks

Brainstorming new content ideas can be time-consuming. Content idea generators help speed up the brainstorming process and supercharge your content strategy.

June 3, 2024

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Jasper Marketing

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How to Use an Art Title Generator to Name Your Artwork

Discover how to create compelling artwork titles using an art title generator. Learn best practices for naming your art and how Jasper Agents streamline the creative process.

June 3, 2024

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Jasper Marketing

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The 16 Best GPT-4 Tools (and How to Use Them)

Writing original content has never been easier. Learn about the best GPT tools you can use to automatically generate high-quality content.

June 3, 2024

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Krista Doyle

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How to Use a Blog Idea Generator to Speed Up Brainstorming

Using Jasper’s blog idea generator as a brainstorming buddy will give you instant inspiration for your next blog post idea.

June 3, 2024

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Krista Doyle

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6 Paragraph Lengtheners to Create Longer, Better Content

Paragraph lengtheners can save the day when you need to expand a section of content but are battling writer’s block. Check out the top 6 lengthener tools here!

June 3, 2024

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Krista Doyle

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6 Steps to a Content Production Process That Scales With You

The ability to produce valuable content can make or break your company. Start off on the right foot with a stellar content production process.

June 3, 2024

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Krista Doyle

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The 10 Best Tools & Software to Create Ebooks

Ebook writing software & tools streamline the writing, designing, formatting, & publishing processes. Here are the top 8 tools & software for creating ebooks.

June 3, 2024

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Jasper Marketing

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The Top 10 Copywriting Courses to Improve your Copy Skills

Copywriting skills are a must-have for any marketer – whether it’s for emails or sales copy. Improve your skills by learning from the best copywriting courses.

June 3, 2024

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Jasper Marketing

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How to Title YouTube Videos

15 tips for titling YouTube videos effectively. Discover techniques for creating compelling, search-optimized titles that drive clicks and views.

June 3, 2024

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Jasper Marketing

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8 Modern Copywriting Tools You Should Try

Looking for tools to take your copywriting to the next level? From AI content generators to editing apps, these 8 useful platforms can help.

June 3, 2024

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Krista Doyle

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The Best Content Marketing Platforms for 2024

Content marketing platforms boost organization, productivity, and collaboration. Here we’ll review the 15 best content marketing platforms for 2023.

June 3, 2024

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Krista Doyle

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The Secrets to Crafting Google Ads That Actually Convert

Learn how to easily create high-performing Google Ads in minutes and maximize your ad spend with our free Google Ads generator.

June 3, 2024

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Jasper Marketing

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5 Storytelling Templates to Elevate Your Marketing Content

Discover five proven storytelling templates that help marketers create compelling content. Learn how to craft engaging narratives and use Jasper agents to streamline your storytelling process.

June 3, 2024

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Jasper Marketing

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How to Write Titles and Headlines That Drive Clicks and Conversions

Online campaigns need titles and headlines that compel conversions. Increasingly, AI title generators are giving marketers an edge in creating them.

June 3, 2024

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Jasper Marketing

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WordHero vs Jasper: Which AI Writing Tool Reigns Supreme?

Wondering whether you should use WordHero or Jasper? Check out this in-depth comparison of the features, quality, cost, and other aspects of both tools.

June 3, 2024

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Nia Gyant

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The Best Book Writing Software for Soon-to-Be Authors

Novel writing is a challenge. That's why choosing the right book writing software shouldn't be. To help make it easy, here are 10 tools to get you started!

June 3, 2024

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Jasper Marketing

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25 Helpful Gmail Integrations Every Copywriter Should Try

Check out our list of 25 of the most powerful Gmail extensions. Learn how they can help you with everything from writing to task management and beyond!

June 3, 2024

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Nia Gyant

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11 Email Writing Tools to Engage and Entice Your Prospects

Looking for ways to write impressive emails that gain opens and clicks? Here are 11 of the very best email writing tools to get you started.

June 3, 2024

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Tanaaz Khan

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How to Use Jasper for PR & Comms (with Prompts & Examples)

Learn how to use Jasper for PR & Comms. Create press releases, pitches, and comms assets that make an impact on your brand.

May 23, 2024

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Bani Kaur

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The Social Media Marketer's Guide to Jasper (with Prompts & Examples)

Learn how to use Jasper to create quality social media content that drives engagement and has your unique tone of voice.

May 23, 2024

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Bani Kaur

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AI in Retail: How It’s Impacting the Industry & What You Need to Know

In this piece, learn how retail companies are adopting AI tools and the major AI use cases and opportunities for retail marketing today.

May 23, 2024

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Kaleigh Moore

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How to Use Jasper for Demand Gen (with Examples & Prompts)

In this guide, we walk through three demand gen use cases with Jasper — creating an email campaign, writing a webinar script, and building a landing page.

May 20, 2024

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Bani Kaur

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How to Scale Up and Save Time with Marketing Automation

Marketing automation does more than save time—it helps you scale your marketing efforts. Learn how to use automation to expand your reach.

May 19, 2024

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Kaleigh Moore

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How to Create a Winning Marketing Strategy in 2024

Learn how to create a winning marketing strategy for your business. Plus answers on how to set goals and how AI tools fit into marketing strategies today.

May 19, 2024

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Kaleigh Moore

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8-Step Guide to Developing a Fail-Proof Content Strategy

Content strategy is a blueprint for marketing success. Here’s an eight-step guide to developing a strong content strategy for your business.

May 19, 2024

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Kaleigh Moore

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The Content Marketer's Guide to Jasper (with Examples & Prompts)

Marketing is going through massive changes. In this post, we enlist Jasper’s help to work through some major marketing use cases.

May 16, 2024

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Bani Kaur

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Google AI Overviews Explained: The Impact on Search Traffic and How to Prepare Your Brand

Learn about Google's AI Overviews (SGE): What are they, how will they impact search traffic, and how can marketers measure their brand's performance?

May 16, 2024

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Garrett Sussman

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The New B2B Content Playbook: Everything Old Is New Again

Content marketing has an exciting future ahead—if we can all just agree to get back to basics.

April 16, 2024

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Jimmy Daly

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The Most Interesting Marketing Insights from Hubspot’s 2024 State of Marketing Report

Marketing is changing and this survey sheds light on how from professionals in the field.

March 25, 2024

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Alton Zenon III

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The Biggest AI Insights from Hubspot’s 2024 State of Marketing Report

Learn how AI is revolutionizing marketing strategies and productivity in our roundup of the biggest AI insights Hubspot's big report.

March 24, 2024

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Alton Zenon III

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What Marketers Should Know About Google's March Core Update

What your team should be aware of (and do) given Google's expected 40% reduction in low quality content appearing in search..

March 17, 2024

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Alton Zenon III

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The EU AI Law Just Passed — What Marketers Need to Know

The world's first AI laws just passed. Find out more about specifics of the historic ruling and how they might impact your team.

March 13, 2024

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Alton Zenon III

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Revolutionizing Retail: How Adidas Utilizes Jasper for Success in B2B

Learn how the retail giant ran a Jasper pilot program and launched the platform in the business.

February 25, 2024

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Alton Zenon III

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