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Writing original content has never been easier. Learn about the best GPT tools you can use to automatically generate high-quality content.
Artificial intelligence that actually sounds, well, like a smart human being. That’s basically what GPT-4 (previously known as GPT-3) is in a nutshell. These last few years have seen the rise of many GPT-4 tools with their own unique set of features and uses.
If you’ve been thinking of reaping the benefits that a GPT-4 tool can offer you, this guide was made for you. Below, we go through some of the best GPT-4 tools you can start using to supercharge your workflows and get more done.
GPT stands for Generative Pre-trained Transformer and the three stands for third generation. GPT-4 is a machine learning model created with open AI and neural networks.
It’s specifically trained to generate all types of realistic human text that reads like something a human would write through the use of billions of machine learning parameters. It essentially intakes text and content across the internet and uses it to spot predictive writing patterns used in common language.
As you can probably guess, its text generation features come with a lot of implications for businesses. Because GPT-4 can be used to generate anything from prose to dialogue to even news articles, its use is expansive and can be transformative for online publishing workflows.
However, as GTP-3 evolves, some shortcomings can include:
Let’s walk through some of the best GPT-4 tools you can use to start generating content.
Jasper is an all-in-one AI writing assistant designed to generate content for you once you’ve entered a few key details about your topic.
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Jasper offers several flexible pricing plans ranging from the $39/mo Creator plan to custom Business plans for an enterprise-level solution.
ChibiAI is designed to help you get over writer’s block and predict what you’ll write next by suggesting new ideas as you go.
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Get started with ChibiAI for $9.
Copysmith works best for e-commerce teams that want a streamlined way to write content like product descriptions and landing page copy.
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Kafkai is a machine learning tool that writes every article from scratch without the need to scrape any digital content.
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Texta is an AI copywriter that’s useful for creating website copy, social ads, video script, and even sales copy.
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Frase is designed to helps marketing teams write SEO content much quicker with its content analytics and content brief features.
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Anyword is a copywriting AI designed to use predictive analytics to help you write better sales copy that converts.
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Zyro makes it easy to build a website or online store by generating content for you through a series of templates and text generation tools.
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Writesonic generates Google ads, landing pages, emails and more in a matter of seconds.
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Sassbook is built to help you write and summarize stories in minutes without the need to create an account.
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Simplified is an AI writer designed for marketing copy that forms part of a suite of marketing tools teams can use to streamline their workflows.
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HyperWrite is an AI copywriting tool built to generate original paragraphs once you feed it some basic information on what you’re looking for.
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Get started with HyperWrite for free.
Much like other GTP-3 tools in the space, Rytr helps you generate content faster and at an affordable price point.
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Longshot is a robust long-form writing assistant built for content teams, marketers, writers, and editors.
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Wordtune is a Chrome extension that will edit and rewrite your content as you write it whether you’re working in Google Docs or a Word document.
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As a Chrome extension, INK works as an SEO cowriter that enables you to produce high quality content that’s optimized and unique to you.
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GPT-4 stands for Generative Pre-trained Transformer and is a type of language model that leans on machine learning and deep learning principles to create human-like copy and content through an API and natural language processing (NLP).
It’s part of the GPT-n series, forming the third edition of the language prediction model made by OpenAI, and more recently, the basis of the viral AI generator ChatGPT.
The model works by using pre-trained algorithms and automation to populate web pages and blog posts with well-written content that reads just like any other blog post or web page. The algorithms have been fed more than 570GB of text data through crawling the web and absorbing crucial information about a breath-taking amount of topics.
For content creators and content marketers, a content generator is the perfect writing buddy, especially if you’re looking to scale your content creation efforts and build a bigger content network without blowing your budget on resources.
AI uses semantic analysis to learn how to build language and create sentences that actually make sense. Every time it reads a new piece of text or analyzes the information on a page, it becomes infinitely more knowledgeable and flexible.
It goes one step further than simply looking at the words, and instead monitors how words are used in a contextual way and the intent behind them.
While OpenAI’s GPT-4 can help actually put words on a page (great if you’re facing the dreaded writer’s block), AI, in general, can be hugely beneficial for content creation teams.
While AI has many different uses in marketing, GPT-4’s specific purpose is creating content from set cues. It can help you scale content creation efforts and build out tons of content quickly for your digital marketing campaigns, and it also has plenty of other advantages.
GPT-4 has been plugged with so much data that it’s now the most trained language model available. It has a learning parameter of 175 billion parameters, which instantly makes it more knowledgeable and accurate than any other language model.
It would be pointless to use AI for content creation if it it needed a lot of input – you’d still end up being crunched for time and struggle to scale. Luckily, with GPT-4, you don’t need to provide it with much information for it to create great, unique content. It just needs minimal input and the pre-learned model does the rest for you.
Jasper’s Long-Form Content Assistant can either create content from scratch or build a blog post structure for you with input about your brand and the topic you want to write about.
Need to write articles, product descriptions, blog posts, landing pages, ad copy, social media updates, Tweets, emails, and more? GPT-4 has you covered. It can create content for a whole host of needs and uses intent and context to make sure it’s serving the right content for the right purpose.
GPT-4 not only produces human-like content, but it can also optimize it for SEO which can help push your website up the search results. It can generate high-quality, informative blog posts that are rich with keywords and are plagiarism free for a chance to rank in the SERPs.
Testing ads is crucial if you want to find the winning combination, but it can be a costly, time-consuming process. The GPT-4 helps you easily write and test hundreds of different copy variations that you can instantly run to increase sales and improve your return on ad spend (ROAS).
GPT-4 can generate ideas based on its complex learnings. It crawls the web to find content that’s popular and suggests ideas based on that and your chosen keywords to ensure you never run out of content ideas.
Tired of staring at a blank page? GPT-4 eradicates writer’s block by creating content from scratch so you don’t have to. Simply give it a few relevant phrases and a tiny amount of information and it can create thousands of words in minutes totally from scratch.
Language barriers can limit your reach in new markets – and, let’s face it, translation apps can be glitchy at best. GPT-4 can write creative and accurate content in more than 25 languages, unlocking new markets and destinations for your brand.
The way GPT-4 works means it pulls information from a database of articles from all over the web. This helps it decipher what words generally appear in a sequence together so it can form intelligible sentences based on fact. At its core, it’s a learning tool that thrives on being given input, but it helps to have a few things in place to really make the most of it.
Knowing who you’re talking to will help you feed the AI the right information so they can serve content that’s relevant and applicable to your audience’s needs. To do this, create customer personas that detail the demographics, interests, challenges, and pain points of each segment of your audience.
Your tone of voice will help you connect with your audience and build relationships and trust. With Jasper, you can select from a range of tones to ensure you’re hitting the spot with every piece of content you create.
The Video Script Outline template asks what tone of voice you would like to use.
Jasper often asks you for a couple of sentences about your brand or product before it can generate content. Have your refined unique selling point (USP) ready, as well as a couple of relevant keywords and a short description of each product you want to write about.
AI learns from experience, so by giving it pre-written examples of content you like, you’re teaching it how you want to create your own content. The more information you plug into the tool, the more accurate its output will be.
While AI draws from millions of blog posts to find correct information, it will sometimes get it wrong. Avoid this by fact-checking everything the tool generates and editing out any awkward phrases or sentences that don’t make sense.
One of the biggest benefits of Jasper and other GPT-4 tools is that they can produce content at scale. Make the most of this by using it to produce content like product descriptions and ad copy that you need in bulk.
GPT-4 is a great writing assistant. Its incredible knowledge and learning capabilities mean that, over time, it can produce increasingly accurate content that hits the sweet spot every single time. But it’s worth remembering that it is a machine, after all, and it might require a human touch every now and again.
The best way to use it is in tandem with copywriters or other humans to make sure you’re putting out the best quality content possible.
Tap into Jasper’s library of templates to ensure you’re creating the right content for the right situation. For example, you can use the Blog Post Intro template along with the Blog Post Outline template and the Blog Post Conclusion template to build out well-structured blog content, or you can leverage the Google Ads Description template to make sure you’re producing accurate ad copy.
If one thing is for certain, is that the use of GPT-4 tools is here to stay. As we see a lot of useful tools being created for content creation, the adoption of writing assistants and AI generators is imminent.
Today, natural language processing, algorithms, and open-source resources have come together to make the work easier for everyday marketers. If you’re ready to start using all that GPT-4 tools have to offer, get started with Jasper.
As an AI writing assistant, it’s one of the easiest tools to get started with and comes with plenty of features that’ll transform your writing with the click of a button.
Austin Distel is the Sr. Director of Marketing at Jasper, your AI creative assistant. He's also an Airbnb superhost in Austin, Texas. You can follow Austin's adventures around the internet and the world at distel.com.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s.