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From: 

July 17, 2024 12:00 PM

 EST

Jul 17, 2024

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Avoiding Pitfalls: 6 Common Mistakes Companies Make When Launching GenAI Pilots

Ready to kick-start your genAI pilot but anxious about potential pitfalls? Learn common missteps to avoid and strategies to successfully pilot your genAI use cases.

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July 17, 2024 12:00 PM

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What you'll learn

What we discussed

  1. Navigating Common Challenges: Learn about the six critical mistakes that can derail your genAI initiatives right from the start and how to avoid them.

  2. Strategic Implementation: Get practical tips on choosing the right focus areas, assembling the ideal team, and setting up effective training and feedback mechanisms to ensure your genAI projects succeed.

  3. Achieving Tangible Results: Understand the importance of baseline documentation, clear goal setting, and continuous improvement to measure success and drive real business outcomes with your genAI projects.

Don't miss this opportunity to gain the knowledge and tools you need to lead successful genAI pilots in your organization. Register now to secure your spot and take the first step towards transforming your marketing strategies with the power of AI.

Meet your hosts

Jessica Hreha

Jessica Hreha

Head of Marketing AI Strategy & Client Transformation

Jessica’s 20-year career is marked by her drive to challenge status quo and get epic sh*t done. As Head of Marketing AI Strategy & Transformation at Jasper, Jessica engages directly with clients to collaborate on developing and expanding genAI initiatives. Her focus is on fostering AI literacy and responsible adoption within marketing teams by identifying, building, and scaling use cases and programs. 

In early 2023 as Head of Global Demand Content Strategy at VMware, Jessica had the privilege of founding VMware’s Marketing AI Council, a cross-functional team dedicated to educating and empowering marketers to use genAI tools responsibly and effectively, ultimately scaling responsible AI literacy and adoption to over 750 global marketers. 

Jessica is proof that anyone, at any level, within an organization can step up and spark widespread change and transformation within an organization. Her mission is to champion other marketers to take action in this new AI era–it’s a wide open leadership opportunity for any career level to become an agent of action and change. 

Webinar starts in:

Register now
Webinar replay coming soon!
Webinar replay coming soon!

Webinar sessions:

Session 1: 

From: 

July 17, 2024 12:00 PM

 EST

Session 2: 

From: 

 EST

Session 3: 

From: 

 EST

Session 4: 

From: 

 EST

Session 5: 

From: 

 EST

Avoiding Pitfalls: 6 Common Mistakes Companies Make When Launching GenAI Pilots

Upcoming

Replay

Replay

From: 

July 17, 2024 12:00 PM

 EST

Jul 17, 2024

 - 

Ready to kick-start your genAI pilot but anxious about potential pitfalls? Learn common missteps to avoid and strategies to successfully pilot your genAI use cases.

What you'll learn

What we discussed

  1. Navigating Common Challenges: Learn about the six critical mistakes that can derail your genAI initiatives right from the start and how to avoid them.

  2. Strategic Implementation: Get practical tips on choosing the right focus areas, assembling the ideal team, and setting up effective training and feedback mechanisms to ensure your genAI projects succeed.

  3. Achieving Tangible Results: Understand the importance of baseline documentation, clear goal setting, and continuous improvement to measure success and drive real business outcomes with your genAI projects.

Don't miss this opportunity to gain the knowledge and tools you need to lead successful genAI pilots in your organization. Register now to secure your spot and take the first step towards transforming your marketing strategies with the power of AI.

Meet your hosts

Jessica Hreha

Jessica Hreha

Head of Marketing AI Strategy & Client Transformation

Jessica’s 20-year career is marked by her drive to challenge status quo and get epic sh*t done. As Head of Marketing AI Strategy & Transformation at Jasper, Jessica engages directly with clients to collaborate on developing and expanding genAI initiatives. Her focus is on fostering AI literacy and responsible adoption within marketing teams by identifying, building, and scaling use cases and programs. 

In early 2023 as Head of Global Demand Content Strategy at VMware, Jessica had the privilege of founding VMware’s Marketing AI Council, a cross-functional team dedicated to educating and empowering marketers to use genAI tools responsibly and effectively, ultimately scaling responsible AI literacy and adoption to over 750 global marketers. 

Jessica is proof that anyone, at any level, within an organization can step up and spark widespread change and transformation within an organization. Her mission is to champion other marketers to take action in this new AI era–it’s a wide open leadership opportunity for any career level to become an agent of action and change.