All Things AI posts from the Jasper blog

Running Seamless Marketing Launches and Events with Jasper

Discover how Jasper's AI streamlines enterprise launches from ideation to post-launch optimization, driving faster time-to-market and maximum marketing ROI.

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How to Quantify Marketing AI Skills Across Your Professional Presence (with Examples)

Marketers need to show not just that they’ve used AI, but that they’ve achieved measurable results. Here’s how.

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Jasper Pixel-Perfect Imagery: Driving Advantage for Enterprise Marketers

Learn how Jasper delivers scalability and precision in visual content generation not achievable with generic AI alternatives.

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Legal Rulings on AI Fair Use and What it Means for Jasper

Takeaways from recent court decisions on AI training and usage as they relate to implications for Jasper in the future.

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Scaling AI for the Enterprise: How Marketing Leaders Drive Impact

High-performing marketing teams are scaling AI with structure and strategy. Learn how CMOs can lead the way to drive organization-wide impact.

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Interactive Tool: Benchmark Your AI in Marketing Strategy

Discover your marketing team's AI maturity. Benchmark your strategy, compare with peers, and uncover gaps with an interactive tool.

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How to Use AI to Write Blog Introductions That Hook Readers

Introductions can make or break a blog post, but they’re not always easy to write. Here's how to approach blog intros with AI.

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The State of AI in Financial Services Marketing 2025

Financial services marketing teams are ahead in AI maturity. Learn how they can scale responsibly and innovatively to maintain their competitive edge.

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How AI Agents Are Transforming Marketing Workflows

AI agents move beyond task automation to deliver real-time optimization, brand governance, and marketing outcomes across channels.

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The State of AI in Life Sciences Marketing 2025

Learn where life sciences marketing measures up in AI adoption and how domain-specific tools can help teams drive results.

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Latent Bridge Matching: Jasper AI’s Game-Changing Approach to Image Translation

Discover how latent bridge matching, pioneered by the Jasper research team, transforms image-to-image translation with unmatched speed, quality, and efficiency.

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Why Context is the Ultimate Differentiator for AI in Marketing

Context is the key to making AI work in marketing. Here’s why generic tools fall short and contextual AI drives better results.

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Jasper Joins NYSE LaunchPad and Launches Inaugural Customer Advisory Board

Discover how Jasper’s CAB and inclusion in the NYSE LaunchPad program are driving innovation for enterprise marketers.

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How to Evaluate Marketing AI Vendors with Confidence

A well-structured marketing AI RFP helps you evaluate vendors effectively, avoid costly mistakes, and choose the right AI solution.

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AI Trends Shaping Tech Marketing in 2025

Technology is the clear industry leader in AI adoption, but surprising gaps still remain to reach AI’s full potential.

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The 7 Traits of Marketing Organizations Leading in AI Maturity

Discover the 7 traits of marketing teams leading in AI—plus a roadmap to help your team unlock its full potential.

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The State of AI in Retail Marketing 2025

Retail is ahead of the AI adoption curve in 2025, but gaps and opportunities remain. Get exclusive insights for retailers from Jasper’s latest research.

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The HERDS Framework: Mobilizing Change Leaders to Scale AI in Marketing

Learn how to drive adoption, engage stakeholders, and overcome resistance with this AI change management framework.

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The 2025 State of AI in Marketing: Trends and Insights from 500+ Marketers

Discover how marketers are adopting AI, where it’s driving value, and how to go from experimentation to real, tangible results.

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AI, Light, and Shadow: Jasper's New Research Powers More Realistic Imagery

Jasper Research Lab’s new shadow generation research and model enable brands to create more photorealistic images with enhanced realism and depth.

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How to Redefine Your ABM Playbook Using AI

Explore key takeaways from our recent webinar on how AI can transform ABM strategies with workflow automation, personalization at scale, and more.

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Jasper Named a 2025 NRF Innovator at Retail’s Big Show

The Innovators Showcase at NRF 2025: Retail’s Big Show recognizes the top 50 tech leaders shaping the future of retail.

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How AI Workflows are Redefining Enterprise Marketing - Insights from McKinsey and Jasper

Discover AI's impact on enterprise marketing. Learn about transformation stages, AI workflows, and scaling strategies for growth and ROI.

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How to Automate Your Workflows With AI

AI workflow automation is becoming one of the main levers organizations can modernize their operations. Here's how.

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Ultimate Guide To Marketing For Retail

AI is meaningfully reshaping retail, from more efficient marketing campaigns to inventory prediction and beyond.

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Best AI Use Cases For Retail Marketers

Retailers are finding innovative ways to navigate a complex landscape and tap into AI's potential in retail.

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Best AI Tools for Business

Overwhelmed by manual tasks and data overload? Streamline your business and boost revenue with the best AI tools for business.

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Enterprise Marketing Automation: The Ultimate Guide

Enterprise marketing automation tools help scale your business sustainably and let you overcome bottlenecks and pain points that come with scaling operations.

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What is ChatGPT: Real Life Applications, Limitations, and Alternatives

Understanding ChatGPT unlocks a wide range of potential use cases, from marketing automation to customer support. Here’s everything you need to know.

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What Is Perplexity AI? Understanding One Of Google’s Biggest Search Engine Competitors

What is Perplexity AI? Is it an over-hyped replacement for Google as a search engine, or do the LLM + search features already have real-world use cases?

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How Does Generative AI Work: The Secret To Refining Your AI Output

Find out how generative AI learns from data sets to help you optimize use cases for specific niches and needs.

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Best AI Marketing Tools of 2024: Top Picks for Every Marketer

Explore the best AI marketing tools of 2024. Find top picks, features, and benefits to elevate your marketing strategy, attract leads, and convert prospects.

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The Best Copy.ai Alternatives for Your Content Marketing Needs

Here are three cost-effective, intuitive, and powerful Copy AI alternatives that can save you hours by automating large-scale content marketing workflows and pr

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Best ChatGPT Alternatives For Content Marketing in 2024

Discover the best ChatGPT alternatives of 2024, offering unique streamlined features and revitalized capabilities for content marketing.

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Must-Have AI Productivity Tools for Modern Professionals

Here’s a look into the top AI productivity tools to enhance workflow and boost efficiency in 2024. Explore our curated list and find the perfect tools for your

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Flash Diffusion: Accelerating Image Generation with Diffusion Models

The latest research from Jasper signals a significant milestone for AI image generation & out-performs contributions from major players including MIT and Adobe.

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AI in Retail: How It’s Impacting the Industry & What You Need to Know

In this piece, learn how retail companies are adopting AI tools and the major AI use cases and opportunities for retail marketing today.

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Google AI Overviews Explained: The Impact on Search Traffic and How to Prepare Your Brand

Learn about Google's AI Overviews (SGE): What are they, how will they impact search traffic, and how can marketers measure their brand's performance?

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'The "o" is for omni' and other things you should know about GPT-4o

OpenAI recently announced its new omnimodel, GPT-4o. Let's talk more about what that means.

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The Biggest AI Insights from Hubspot’s 2024 State of Marketing Report

Learn how AI is revolutionizing marketing strategies and productivity in our roundup of the biggest AI insights Hubspot's big report.

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The EU AI Law Just Passed — What Marketers Need to Know

The world's first AI laws just passed. Find out more about specifics of the historic ruling and how they might impact your team.

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Revolutionizing Retail: How Adidas Utilizes Jasper for Success in B2B

Learn how the retail giant ran a Jasper pilot program and launched the platform in the business.

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How to Edit AI Content: 9 Tips for Adding a Human Touch to AI Outputs

Make sure your content always meets high standards with these tips for editing AI-generated content.

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The Paradigm Shift in SEO: How Marketers Can Prepare

Hear what these two leaders have to say about the exciting (and sometimes scary) new era of SEO.

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Harnessing the Power of Jasper's Tone and Knowledge API Endpoints

Learn more about how Jasper's Tone and Knowledge API endpoints can personalize your marketing content even further.

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How Jasper’s CMO Uses Jasper

Learn how our head marketer quarterbacks the team from inside Jasper.

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The Future of Marketing with Zapier’s CMO: Demand Creation Over Demand Capture

AI's influence on internet search has reshuffled marketing tactics. Zapier's CMO offers predictions on what's to happen in 2024 and how to prepare.

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How To Prepare Your Marketing Team for the Paradigm Shift in Non-Organic Blog Traffic

Search engine changes are shaking up non-organic traffic. Find out how to get your team ready for them.

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How Sage, A Global Media Publisher, Uses AI

From transparency to dispelling team members' fears, find out how Sage's large marketing team addressed major concerns during their AI adoption.

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AI Meets ROI: Performance Data in AI Is the Missing Link for Marketing Leaders

AI in marketing needs to transition from a cost saver to a business driver, providing actionable insights and performance-based recommendations.

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Musings from an MIT Study: Navigating the Intersection of Human Creativity and AI in Marketing

The study found that AI-generated marketing content can rival or surpass human-created content in perceived quality and effectiveness.

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What Marketing Leaders Actually Need From AI in 2024

Experienced marketing experts share what AI needs to deliver maximum ROI this year

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Establishing an AI Council for Marketing Teams: A Speech From VMware

The founder of VMware’s AI council walks us through how she created the group at the cloud computing company.

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Interoperability Basics for Enterprise AI Users

Jasper’s Head of Platform Engineering explains some of the nuances of interoperability in AI and why it’s important for enterprise marketing teams.

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Forrester’s AI Predictions 2024: What Marketers Need to Know

Forrester predicts a strategic shift in AI usage by marketers in 2024, focusing on data security, B2B, CMO essentials and more.

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Understanding the White House's AI Executive Order: The Key Mandates and Release Timelines

Here's a detailed overview of the U.S. government's strategic roadmap for comprehensive AI integration and regulation across various areas.

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New Google AI Content Guidelines: Google Approves AI Content

Discover how new Google AI content guidelines will influence your SEO organic search results rankings.

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Most and Least Surprising: 3 Tech Leaders React to Insights in the AI in Business Trend Report 2023

Explore insights from tech leaders on generative AI in the workplace, based on our report findings.

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The AI in Business Trend Report 2023: Insights, Use Cases, and Sentiments from 500 Professionals

Get a preview of the biggest takeaways from our survey of how white-collar professionals feel about generative AI in the workplace.

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Google I/O 2023: How Google's Search Generative Experience (SGE) May Impact SEO

Google previewed its new generative AI search experience today at Google I/O 2023. What do the changes mean for SEOs and content marketers?

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GPT-4 and the Future of Gen AI in Business: Insights from Sameer Dholakia at Bessemer Venture Partners

Dholakia discusses how more capabilities and shorter gaps between model releases could impact use cases and investments in this field in the future.

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How AI Can Support Educators To Make Their Lives Easier

Generative AI can empower educators, give them more time back for teaching and make their lives easier.

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SXSW 2023: Creativity, AI, and the Fifth Industrial Revolution

SXSW Recap: Thinkingbox's "Creativity, AI, and the Fifth Industrial Revolution" explored the relationship between generative AI and creativity.

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Gen AI Conference 2023: An Interview with Jordan Harrod

Welcome to Jasper’s post-Gen AI conference coverage! Here, we have an interview with AI educator and MIT PhD candidate Jordan Harrod.

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Gen AI Conference 2023: An Interview with Kevin Roose

Welcome to Jasper’s post-Gen AI conference coverage! Here, we have an interview with author and NYT contributor Kevin Roose.

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Gen AI Conference 2023: An Interview with Dave Rogenmoser

Welcome to Jasper’s post-Gen AI conference coverage! Here, we have an interview with Jasper's leading man, CEO Dave Rogenmoser.

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AI: A Turning Point for Marketing (With Meghan Keaney Anderson at Gen AI)

This essay was originally given as a speech at Jasper’s Gen AI event on February 14th, 2023. You can see a clip of that speech below.

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What our Series A Funding Round Means to You, Our Customers (Product Launches and a Gift!)

A letter to Jasper Customers upon the Company's $125M Series A Funding

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