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7 Best Headline Generators to Create Competitive Headlines (with Examples)

Stuck figuring out a catchy title for your new post? See why headlines matter and try one of these 7 headline generators to make your headline irresistible.

May 19, 2022
7 Best Headline Generators to Create Competitive Headlines (with Examples)
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First impressions matter, and for every content piece you write, the one thing that can stand between your article and a precious reader is a mediocre headline. Content marketers want every article to capture the reader’s attention — right from the title. That’s why headline generator tools have become more common. We’ve rounded up five of the best options to help you start your article on the right foot. But first, do you really need the help? We think you do, and here’s why.

Why use a headline generator?

As a creative content marketer, you could probably generate several good enough headlines on your own. Maybe a few exceptional ones even. But that would take time. 

Often, to break through routine thinking patterns, you need to first generate a lot of ideas. This means at least several dozen headline options for each post, before choosing the perfect one. Do you have the time? We doubt it. That’s where a title generator tool comes in. 

Whether on your site or social media, a subpar headline does not sell your article. It neither highlights the value you’re offering the reader nor does it pique their curiosity enough to warrant a click-through. Poor headlines also mean less SEO relevance, lowered engagement, and next to zero conversions. But what’s in a good headline?

What makes a good headline?

Before you can declare a headline “perfect,” see how it matches up with these recommendations:

  • Your headline should be specific and clear. This applies both readability-wise and in highlighting what value readers can gain from reading it.
  • It should be honest, not clickbaity. Clickbait promises information not contained in the article, or not discussed as in-depth as advertised. Don’t overpromise and underdeliver.
  • Add data, especially numbers. Our brains respond favorably to numbers, particularly when written as numerals. They’re specific and easy to grasp and organize.
  • Ask good questions that encourage thinking and curiosity. Open-ended questions (eliciting more than yes or no responses) work well. 
  • Don’t forget to add emotional and power words. Emotional words include superlatives and words that generally evoke emotional responses. Think of adjectives like “free,” “easy,” and “instant.” Power words are punchy and also evoke emotion while stimulating curiosity. Think words like “guilt-free” or “cringe-worthy.”

How headline generators work

Not quite confident in the idea of using software to generate headline ideas? It will be helpful to understand how they work. 

The average headline generator uses simple templates which you complete with information about your article. Then the software spits out several headline options for you. This method can be effective when you already have a few ideas or don’t mind headline options that essentially follow the same patterns every single time. 

However, if you’d rather go a step further to unleash more creativity by using a headline generator that essentially “thinks” for you instead of always following a pre-calculated route, we would strongly recommend an AI writing tool as an alternative. Our pick? Jasper.

7 headline generator tools for headlines that hook readers

Here are seven of the best headline generator tools for writing powerful headlines that draw readers in.

1. Jasper

Jasper is more than a headline generator. It’s an AI writing assistant created with the help of expert copywriters who know better than anyone how to create catchy headlines. It has also been fed a wide variety of content from 10% of the internet, so it knows how to sound like a human — and what internet users like to read. 

Jasper generates titles using its Perfect Headline template, one of over 52 template options. With Jasper, you can do everything from writing long-form content to product descriptions, video scripts, and even short stories! As a result, Jasper is not just a basic tool that creates formulaic headlines. It won’t just spit back the same templates with new keywords placed to fit. 

Rather, it requests a series of useful information, including your headline’s tone and your target audience. This makes the best use of your keyword research. Jasper then uses the information you provide to come up with headline options that will appeal both to readers and search engines. Wanna try? 

Let’s assume you were writing a post about “how to write a good headline,” and your keyword was “writing headlines.”

Jarvis Perfect Headline Template - headline generator 2

In this template form, the “product description” is the article you’re creating, the “product name” is your keyword, and the “customer avatar” is the target audience. This template will work even while writing headlines for products and services you’re selling. The best part? If you want more options, just hit “Generate AI content” for more output — all original! Here’s the second batch of ingenious headline options.

Jarvis Perfect Headline Template - headline generator

Some of our favorite options generated by Jasper:

  • 8 headline writing techniques for converting readers into buyers
  • 20+ proven headline formulas and examples (and how to use them)
  • Don't lose customers with these 10 deadly headline mistakes
  • 5 headline hacks that will double your traffic

You can always enhance the title with your audience knowledge by tweaking the AI content results. But at least you’ll have several options to start with — not a blank slate.

2. Inbound Now Blog Title Idea Generator 

If you need to jog your memory for a few headline formulas, Inbound Now’s Blog Title Idea Generator may be a start. The very basic tool generates several ideas for writing catchy headlines as seen in the screenshot below.

Inbound now blog title idea generator

The simplicity of this tool may work for some people, but it might frustrate those looking for a more thorough option. For instance, it would be of better use if you could type in your keyword and see the headline on the screen, instead of having to mentally fill in the blanks. The tool also doesn’t provide the emotional or power words you need — it leaves that part up to you, as seen in the template in the screenshot below (“[blank] hacks”).

Inbound now blog title idea generator 2

Additionally, because this isn’t a “thinking” tool, not every keyword will fit each formula. As you’ll see in the generated examples, while some headlines worked well enough, some others were entirely out of context. Some templates generated by Inbound Now’s tool:

  • What everybody ought to know about writing headlines
  • See how easily you can writing headlines (this one was a formula fail)
  • The 10 commandments of writing headlines that work

3. Kickass Headline Generator 

Sumo Me’s Kickass Headline Generator is another popular option. This service provides seven headline templates for different article types, from how-to articles to fun/playful articles. It also offers one customizable template if your article doesn’t fit those provided. Here’s how it performed with the same keyword using the “how-to” template.

kickass headline generator

You need to fill the seven fields on the left to build your headline options — still in a formulaic pattern. This option works best if you’re willing to still do most of the thinking to generate the blog post title. Probably not the best if you have a case of writer’s block.

kickass headline generator 2

Some generated titles:

  • The Ultimate Guide to writing great headlines
  • How we increased website traffic in only 2 Weeks
  • The Kickass guide to writing great headlines

Unfortunately, you also have to think up your power words with this tool, and some of its formulas are basic and overused.

4. Tweak Your Biz Title Generator 

This title generator by Tweak Your Biz is exceptional for creating dozens of title options in one go. It doesn’t require too much input as you simply enter your keyword and indicate whether it’s a verb or noun. Once that’s done, it’s out of your hands.

Tweak Your Biz title generator

It will generate a lot of headlines for different article styles including how-tos, lists, and celebrity-based titles. Here’s another set of generated blog titles.

Tweak Your Biz title generator 2

Some generated options:

  • 6 easy ways to writing headlines without even thinking about it
  • 6 horrible mistakes to avoid when writing headlines
  • 6 enticing tips to writing headlines like nobody else

Because this is also a non-thinking generator, it doesn’t adjust tenses to fit the text; it just dumps everything in as-is. If you have the time to weed through the lengthy array of options, you just may find some gems. Just note that you will have to tweak your choices a fair bit in the end (no pun intended).

5. Blog Title Generator by SEOPressor

Blog Title Generator by SEOPressor is a helpful tool for bloggers looking to generate eye-catching headlines that drive traffic and get people to click. The great thing about this generator is that you can guide the relevance of the results. In addition to entering your main keyword, you can select whether it’s a:

  • Generic term
  • Brand or product
  • Event
  • Industry
  • Location
  • Person's name
  • Skill

This feature coupled with a 2022 update to add more title options, means that you can produce hundreds of solid blog headlines in minutes.

SEOPressor blog title generator

Out of 1,168 possible titles, here are some of the generated options.

  • 15 Things You Should Know Before Getting Into The Ecommerce Industry
  • 7 Facts You Never Knew About Ecommerce
  • The Modern Rules Of Ecommerce
  • 5 Ecommerce Trends You Should Know Before Even Starting Your Business

As you can see, this tool does a great job of using proven headline writing techniques, including numbers, power words like “you,” and phrasing that sparks curiosity. And while it’s best for blog posts, as its name says, you can also use its results as inspiration for your other contents’ headlines (e.g. videos and ebooks).

6. Blog Post Title Headline Generator by FATJOE

FATJOE’s headline generation tool is as straightforward as they come. Enter a keyword and get a list of 10 titles. You’ll also have the option to enter your email and get 100 more if you want some additional inspiration.

fatjoe headline generator

Some of the best generated titles for the topic “content writers” were:

  • Why People Love to Hate Content Writers
  • How to Save Money on Content Writers
  • Content Writers: The Good, the Bad, and the Ugly

The outputs from this tool do require more editing than those from other tools, especially if you enter a niche topic. However, you can get some great ideas from it and try phrasing your topic a few different ways to see how the suggestions change.

Plus, below the generator, SEOPressor provides best practices and formulas for headlines. That way, you can make smart, strategic edits to the suggested titles if you need to.

7. Free Title Generator by The HOTH

If you’re looking for more control over what kinds of headlines are suggested, The HOTH’s generator is a good option. While it’s still quick and easy to use, it asks for more input than many other tools. To generate titles with this tool, you must enter:

  • A keyword
  • The desired outcome of your audience
  • A common audience pain point
  • The name of your industry
  • The name of your target audience

The tool then spits out 10 titles at a time, with options tailored to each of the above.

HOTH headline generator

Some of the generated titles:

  • Little Known Ways to Get Out Of Debt
  • 13 Simple Ways to Get Out of Debt
  • A Few Quick Tips to Help You Find the Best Financial Advisor Company
  • 5 Actionable Financial Advisor Tips That Work Like a Charm
  • 19 Financial Advisor Tactics That Will Help You Win in 2022

One downside of this tool is that it uses the exact phrasing you input, which can make some of the headline’s grammar slightly awkward. Plus, instead of combining two or more of the information types you input, each title uses only one of those inputs.

However, these are nothing that a quick edit or two can’t fix. The HOTH’s title generator is still a fast and easy way to generate a list of engaging title ideas.

Bonus tool: CoSchedule Headline Studio 

The CoSchedule Headline Studio is slightly different from others on this list because it’s not a headline generator. Regardless, this tool can help you create headlines that lead to more traffic and conversions. How? It analyzes how appealing your headline will likely be to readers and how it stacks up to the competition in search engines. 

It’s a great add-on tool to ensure that your generators are supplying you with headlines that hook readers. Among other things, it tests:

  • Word balance (power and emotional words, for example)
  • Character count
  • Readability
  • Skimmability

While you should use your judgment, generally, you want headline and SEO scores of 70+ each. Check out how one of the headlines from Jasper scored.

Headline Studio Coschedule

A handful of others generated by the tools on our list scored in the 70s and above as well. And even the ones that didn’t could easily be tweaked to be more effective. So Headline Studio is an excellent tool both for checking your headline ideas and for improving them when needed. 

Write attention-grabbing headlines using Jasper

Want headlines that get readers hooked on your content? A headline generator is worth trying. The free, formula-based options like some we’ve covered can give you a good starting point. However, keep in mind that they may still cost you more time than necessary since the outputs can be generic and require editing and creativity. 

So we highly recommend the Perfect Headline Template powered by Jasper. Jasper goes above and beyond as an endless source of relevant, high-converting headlines customized for your article. When you’re done, don’t forget to use a headline analyzer to check your headline’s optimization for readers and search engines. 

Want a standout headline for your next blog post? Start a free trial of Jasper today.

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Meet the author

Austin Distel
Marketing @ Jasper

Austin Distel is the Sr. Director of Marketing at Jasper, your AI creative assistant. He's also an Airbnb superhost in Austin, Texas. You can follow Austin's adventures around the internet and the world at distel.com.

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