Make sure AI recommends you, not your competitors.

Generative Engine Optimization (GEO) is the practice of structuring your website's content so that AI assistants like ChatGPT, Claude, and Gemini cite your brand as the source in the answers they give to buyer questions. Where traditional SEO optimizes for search engine rankings, GEO optimizes for citation inside AI-generated responses. Core GEO techniques include adding FAQ schema, publishing citable claims with quantifiable data, building comparison content, and providing clear definitions at the top of every page.

Answer Engine Optimization (AEO) is the practice of optimizing content so that it's selected as the direct answer to user questions by AI-powered answer engines, including ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews. AEO and GEO are often used interchangeably. Both focus on becoming the cited source in AI answers, rather than competing for traditional search rankings.

AI visibility measures how often, and how accurately, your brand shows up in answers from AI assistants. It is typically measured across three dimensions. Brand Presence: how often AI mentions your brand when answering category-relevant questions. Citation Rate: how often AI actually links to your site as the source. Brand Sentiment: how AI describes your brand when it does mention you. A brand can have high Brand Presence and low Citation Rate, which means AI knows about the brand but sends buyers to review sites or competitors instead.

A free AEO and GEO assessment by Jasper that measures how your brand shows up in answers from ChatGPT, Claude, and Gemini. It runs real buyer queries across multiple models, scores your visibility, identifies which competitors are being cited instead of you, and delivers page-level recommendations.

Enter your website URL, name, and work email. Jasper analyzes your site, generates buyer queries relevant to your category, runs them across ChatGPT, Claude, and Gemini, and produces a scored report with prioritized findings.

Brand Presence measures how often AI assistants mention your brand when answering category-relevant questions. Citation Rate measures how often they actually link to your site as the source (vs. sending users to review sites or competitors). Brand Sentiment measures how AI describes you when it does mention you. The Overall Score is a weighted blend of all three.

When AI mentions your brand without linking to your website, you lose a potential customer. Instead of engaging with your content and call-to-action, they are directed to another source, where a different narrative unfolds. For most enterprise brands, this lack of direct citation represents their single biggest, and often overlooked, gap in converting interest into action.

Every finding includes severity (high/medium/low), an evidence quote from your actual page, and a specific recommended fix. Recommendations are grouped into three workflows: Originate (create new content AI will cite), Optimize (make existing content AI-ready), and Outrank (close gaps where competitors are pulling ahead).

Yes. The report identifies which competitors AI cites for the queries you should own, and surfaces specific gaps, like missing comparison pages or weaker presence on a specific model, where competitors are pulling ahead.

Yes. Completely free, no Jasper account required. You'll get a full scored report with findings you can share.

Yes. Every diagnostic generates a permanent shareable link. Send it to your team, leadership, or stakeholders, and they'll see the same scored findings without re-running the scan.

Each report is permanent and lives at its own URL. Results are cached for 30 days per domain, so anyone running the diagnostic on the same site within that window gets the same report instantly. After 30 days, a fresh scan reflects any content changes you've made, which is useful for measuring lift after you've acted on the recommendations.

Marketing leaders, content strategists, demand gen teams, and SEO teams. Anyone responsible for AEO, GEO, and how their brand shows up to buyers researching with AI. Especially valuable if you've invested heavily in SEO and want to know whether that content is actually being cited.