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A memorable and interesting product name does more than intrigue customers to check out the product, it helps in product promotion, simplifies product sales, and enhances brand awareness. According to a McKinsey study, over 25% of business revenue comes from new product launches.
Thus, naming your products right so it represents your brand’s message, boosts the product’s appeal, increases visibility, and resonates with your audience is highly important.
Besides, you also need to ensure that you choose a unique product name that has not been used before, with a domain that’s available and affordable.
Businesses spend weeks and months brainstorming ideas for coming up with unique business names. Lucky for you, you can benefit from several product name generators that suggest product names based on your inputs with available domains which you can directly use or take inspiration from.
In this article, we share the nine best and easy-to-use product name generators you can try to come up with a name for your new business.
Why you should use a product name generator
Product name generators save time and effort in the process of naming a new business or product.
These tools can streamline the brainstorming process by generating unique and creative name ideas based on specific inputs provided by the user. By using a product name generator, professionals can quickly explore a wide range of naming options, ensuring that the chosen name is not only original but also resonates well with the target audience.
Whether you’re in eCommerce or you’re selling informational products like eBooks or templates, using a product name generator will make your launch easier and more successful.
Benefits of product name generators
- Enhanced Creativity: These tools spark creativity by presenting unique and unconventional name ideas that might not have been considered otherwise, helping in creating a distinct brand identity.
- Diverse Options: Users can explore a wide variety of naming options tailored to their specific preferences, allowing for comprehensive consideration and selection of a name that best fits the brand or product.
- Increased Success Rate: Leveraging a product name generator can contribute to the success of a business or product launch by providing a well-thought-out name that is memorable, appealing, and aligns with the overall marketing strategy.
How to write an effective product name
Understanding your target audience
Understanding your target audience is crucial when writing product names as it ensures that the name resonates with those who are most likely to engage with the product or service.
By conducting thorough research and analysis of your ideal customer profile (ICP), including their preferences, behavior, and language, you can tailor the product name to appeal to their specific needs and interests. This not only increases the chances of the name being well-received but also enhances the overall branding strategy by fostering a connection with the intended audience.
Understanding your target audience also helps in avoiding potential pitfalls such as cultural insensitivity or misinterpretation of the name, ultimately leading to a more successful product launch and sustained market presence.
Brainstorm keywords and concepts
Brainstorming should involve generating keywords and concepts that align with your ICP, ensuring the name appeals directly to the specific needs and interests of your audience.
It’s at this stage that a product name generator can be a massive help.
Consider different angles, play with words, and explore creative ideas that reflect the essence of your product or service. It's essential to aim for a name that not only captures attention but also establishes a connection with your intended audience, enhancing your branding strategy and setting the stage for a successful product launch.
Choosing a tone and style
Defining a tone and style for product names is crucial in creating a brand identity that resonates with your target audience. The tone sets the mood of your product, whether it's playful, professional, quirky, or serious, while the style reflects the overall aesthetic and personality of your brand.
By establishing a consistent tone and style across your product names, you can strengthen brand recognition, build trust with customers, and differentiate your offerings in a competitive market. Well-defined tones and styles help convey your Brand Voice and messaging effectively, reinforcing your positioning and enhancing the overall brand experience for consumers.
Test the name with a focus group
Business owners can conduct product name testing in a formal focus group or with a subset of their customer base by following these steps:
- Recruit Participants: Select a diverse group of individuals who represent your target audience. Ensure that the participants have varied backgrounds and characteristics to gather a comprehensive range of feedback.
- Set Objectives: Clearly define the goals of the product name testing. Determine what specific aspects of the names you want feedback on, such as clarity, memorability, or relevance to your brand.
- Prepare Materials: Create a presentation or materials that showcase the different product names. Include visuals, descriptions, and any relevant information that will help participants understand the context of each name.
- Facilitate Discussions: Lead the focus group through a structured discussion about the product names. Encourage participants to share their thoughts, feelings, and associations with each name.
- Collect Feedback: Use surveys, polls, or direct discussions to gather feedback on the product names. Ask participants to rate the names, provide comments, and suggest improvements.
- Analyze Results: Review the feedback collected from the focus group. Look for common themes, preferences, and areas of improvement across the different names.
- Iterate and Refine: Based on the feedback received, make adjustments to the product names as needed. Consider retesting refined names to ensure they resonate with your target audience.
Business owners can gather valuable insights to make informed decisions about their product names and create a strong brand identity that connects with consumers.
9 best product name generators for creative product name ideas
1. Jasper
Jasper is an AI writer that provides numerous templates for generating short-form content, like SEO headlines, product descriptions, paragraph generators, email subject lines, and business or product names.
It provides an intuitive business or product name generator that requires you to input your product description (in less than 1000 words), keywords, and language options. You can choose from multiple languages, like Spanish, German, Greek, Polish, and Russian.
In addition, Jasper lets you choose the number of outputs and company names you wish to generate once you click on the ‘Generate AI content’ button.
You can keep experimenting with the keywords to choose a product name that best suits your needs. It generates new product name outputs each time you click on the ‘Generate AI content’ button—allowing you to check the output history or previous generated names from the ‘History’ tab on the generator.
Moreover, you can click on the star icon to add all the product names you like to the ‘favorites.’ It also lets you copy these names on the clipboard or open them in documents to edit them further per your specific needs. You can also move individual product names to the trash or clear the outputs to generate a fresh batch of product names.
Pros
- Produces unique and creative business names.
- Provides a seven-day free trial.
- Offers excellent customer support.
- Has an active Facebook community.
- Has an AI art generator to help you create images.
Cons
- Difficult to run on mobiles and tablets.
Pricing
The Starter and the Boss Mode costs $40/mo and $82/mo, respectively, and the Business plan comes with custom pricing.
Platform
Web-based
2. Copy.ai
This free product name generator is a simple Copy.ai tool that takes into account your brand’s voice to generate relevant product names.
It requires you to describe your product with as much useful information as possible with important details, like what it does, how it helps your target audience, your product’s unique selling point (USP), and how it is different from your competitors.
With this tool, you can use up to 1000 words to describe your product. Once done, click the “Create Copy” button, and Copy.ai generates a list of product name ideas based on your input. You can also click on the “Make More” button to generate more results or the “Copy All Results” button to copy the generated business name ideas, paste them into a separate document, or share them with your coworkers.
You can keep track of all the product names you like by clicking on the ‘Save’ button below them and referring to them in the ‘Saved’ tab. In addition, you can remove the suggestions from this list by clicking on the ‘Remove’ button anytime.
The leading feature of this tool is its ‘More Like This’ button that allows you to generate more product names based on the suggested product names you like, to help you choose the best option faster.
Pros
- Convenient and easy to use
- Provides a bunch of weekly demos and tutorials
- Makes sharing the content and product names with others easier by inviting team members on your Copy.ai dashboard through the ‘Invite Team Members’ button
Cons
- It works slowly sometimes and generates random content
Pricing
Free
Platform
Web-based
3. Wordoid
Wordoid is a unique brand name generator that doesn’t generate product name suggestions based on the keywords you input but generates entirely new, unfamiliar, and unique names—like XEROX, pzipner, and Exxon.
You just need to select a preferred language, like English, German, Spanish, and French, and the low, medium, or high-quality level, resembling the sound, look, and feel of the language you want for the product names.
However, it does ask for a ‘pattern’ to include in your product name to make wordoids end with, begin with, or contain a short fragment of words. For instance, if you enter the word ‘diet’ in the ‘beginning with’ pattern query—it generates wordoids like dietyle and dietir.
Besides, you can also set the maximum wordoid character length between 5-15 characters. You can also choose to display all the wordoids or only the ones with available domain names.
You can also click on the ‘Pin’ button on the extreme right of the wordoids to save your favorite product names to review and choose the best product name.
Pros
- Allows you to easily alter the wordoid filter options from the left-hand side of the page
- Generates creative, short, and catchy business names
- Lets you generate product names in multiple languages besides English, like Italian and German
Cons
- Finding and filtering relevant product name results can be challenging, considering the varied options it generates
Pricing
Free
Platform
Web-based
4. Namechk
Namechk is a simple product name generator if you want quick product name suggestions and want to save money and effort instead of spending money on big brands for name suggestions.
All you need to do is enter one relevant word, and Namechk generates hundreds of one-word and multiple word company name ideas. You can click on the heart icon beside the generated product name suggestions to add the product names you like in the ‘My favorites’ tab.
Pros
- Produces around 200 product name suggestions at once
- Comes with a simple interface
Cons
- Doesn’t take into account your brand’s voice or product’s description for more context
Pricing
Free
Platform
Web-based
5. Copywriting Course
Copywriting course is a product name generator that instantly generates over 140 product names when you type your keyword into the search bar.
You can click on the “Select All Topics and Copy to Clipboard” button to copy all the names and paste them into another document at once. It’s a simple tool that doesn’t require other inputs like your brand name or product description to generate product names.
Pros
- Generate a variety of product names to seek inspiration from
- Easy to use and beginner-friendly
Cons
- The output product names are all generic and don’t consider your brand’s style or product attributes
Pricing
Free
Platform
Web-based
6. Oberlo
Oberlo’s free business name generator lets you enter your product’s core keyword in the search query. It then mixes and matches the keyword with other terms to generate hundreds of relevant and unique product name suggestions.
Next to each product name suggestion is an arrow icon that you can click if you’d like to register a domain name with that particular product name through Shopify.
Pros
- Instantly lets you check if a domain name is available for product names you like
- Provides educational and useful material like blogs, ebooks, podcasts, and videos
Cons
- Generates random keywords and requires you to filter out options that don’t make sense for your brand
- Generated product names are more structured than creative
- Lacks an industry-type filter, like e-commerce, educational, or financial
- Doesn’t support multiple languages
Pricing
Free
Platform
Web-based
7. Namelix
Namelix offers a user-friendly company name generator that uses an algorithm to generate short and creative product names for your brand.
Once you enter your product keywords in the search query and click on the “Generate” button, it asks you to choose the product name generation randomness from the Low, Medium, and High options.
For instance, you can choose from the less random or more direct product name ideas, medium or balanced and more creative name ideas, or highly random and varied product name results option that best suits your brand’s requirements.
Then, it requires you to choose a suitable name style for your product from options like short phrases, alternate spelling, compound words, two words, or auto (all styles). Once you choose the right option and click on the ‘Generate’ button, Namelix generates a list of names accompanied by logo ideas based on your input.
Besides, you can also save the name ideas you like, enabling Namelix to generate even more relevant and creative recommendations based on your saved name preferences.
Pros
- Enables you to register domains and design custom logs in a matter of minutes
- The optional settings let you enter blacklist words, suffixes, or prefixes you don’t want
- Lets you set the generated name’s maximum character length, and highlight names with available domains like .com, .org, .net, and .co.
Cons
- A few premium domains cost thousands of dollars, so the tool isn’t as budget-friendly
- Sometimes comes with grammatical errors
Pricing
Free
Platform
Web-based
8. The BrandBoy
The BrandBoy offers numerous name generators, including a business name generator, app name generator, startup name generator, YouTube channel name generator, and a product name generator.
All it needs you to do is keep clicking the ‘Click to Get A New’ button, displaying catchy and unique product name ideas on the blank bar. It consists of over a million product name suggestions in its database, which you can choose from per your specific brand needs.
Pros
- A great tool to get inspiration from millions of creative product name ideas
- Offers great resources, like free ebooks, guides, tips, and templates for your e-commerce needs
Cons
- Generates random product names without considering your brand’s style, voice, or product description
Pricing
Free
Platform
Web-based
9. Naming.net
Naming.net provides an excellent product name generator that generates great business names based on the criteria you choose. For instance, it asks you to enter a suitable word or syllable that best describes your product.
Then, you can combine this keyword or syllable with other words, like Greek and Latin suffixes or prefixes, ending rhymes words, or double rhymes words. So, for example, if you type in the syllable ‘diet’, it produces results like dietancy, dietar, or dietal.
You can also choose the number of syllables to add and the number of product names generated per page from 24, 51, 102, 204, 408, and 816.
Pros
- Provides great naming tips and advice for naming your products or business
- Lets you choose from numerous domain names for your brand or business
- You can click on the generated names to add them to your favorites
Cons
- Generated product names lack imagination and creativity as it simply combines the syllable and preselected words, like suffixes or prefixes
Pricing
Free
Platform
Web-based
Start generating unique product names
Coming up with unique product names that ignite positive emotions in your customers and relate to your business’s core offering can boost your brand’s profitability and visibility. However, this process can get overwhelming and challenging, especially when inspiration fails to strike at the right time.
Product name generators, like the ones mentioned in this post give you suggestions you can take inspiration from to come up with the perfect name for your product.
Jasper helps you generate product names in multiple languages based on specific keywords and product descriptions. Sign up today to get some unique ideas for your next product launch.
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