https://www.jasper.ai/resources/webinars/

LinkedIn's Steve Kearns on AI, Brand, and the B2B Marketer’s Moment

+

Upcoming

June 17, 2025 11:00 AM

 EST

LinkedIn's Steve Kearns on AI, Brand, and the B2B Marketer’s Moment

Live from the Jasper Cabana at Cannes Lions 2025, discover how AI and authentic brand building intersect in today's fast-paced B2B landscape.

Webinar Starts In:

Thank you!

Check your inbox for event details.
See you on 
Jun 17
 
@
11:00 am
 
EST!

Thank you!

By registering, you'll get:

Recording
Live access
Calendar reminders

Meet the speakers

Esther-Chung

Esther-Chung

Head of Communications and Content, Jasper

Steve Kearns

Steve Kearns

Global Head of Content at LinkedIn Ads

What we'll cover

With AI reshaping the marketing playbook at breakneck speed, it’s easy to feel uneasy about the future, wondering how to stand out when technology can level the playing field overnight. But in the midst of all this change, one thing hasn’t shifted: authentic brands and genuine, one-to-one connections still fuel real success. 

Live from the Jasper Cabana at Cannes Lions 2025, Steve Kearns, Global Head of Content at LinkedIn Ads, and Esther Chung, Head of Content and Communications at Jasper, unpack the critical intersection of AI and brand in today’s fast-paced B2B landscape.

Discover how the smartest marketers are leveraging AI all while keeping human connection at the heart of their efforts. In just 25 minutes, learn:

  • Why brand building is more vital than ever in B2B where everyone has access to the same tools and scale. 
  • How AI-powered strategies are transforming engagement, personalization, and efficiency for the modern B2B marketer
  • How to keep your campaigns innovative and impactful as the expectations of B2B buyers continue to grow. 

Access this insightful conversation whenever it fits your schedule and discover how AI can elevate your marketing while keeping your brand strong. 

+

Replay

June 17, 2025 11:00 AM

 EST

LinkedIn's Steve Kearns on AI, Brand, and the B2B Marketer’s Moment

Live from the Jasper Cabana at Cannes Lions 2025, discover how AI and authentic brand building intersect in today's fast-paced B2B landscape.

Missed the webinar?

Fill out this form to watch the replay.

Webinar replay coming soon

You should be redirected shortly...

Meet the speakers

Esther-Chung

Esther-Chung

Head of Communications and Content, Jasper

Steve Kearns

Steve Kearns

Global Head of Content at LinkedIn Ads

What we covered

With AI reshaping the marketing playbook at breakneck speed, it’s easy to feel uneasy about the future, wondering how to stand out when technology can level the playing field overnight. But in the midst of all this change, one thing hasn’t shifted: authentic brands and genuine, one-to-one connections still fuel real success. 

Live from the Jasper Cabana at Cannes Lions 2025, Steve Kearns, Global Head of Content at LinkedIn Ads, and Esther Chung, Head of Content and Communications at Jasper, unpack the critical intersection of AI and brand in today’s fast-paced B2B landscape.

Discover how the smartest marketers are leveraging AI all while keeping human connection at the heart of their efforts. In just 25 minutes, learn:

  • Why brand building is more vital than ever in B2B where everyone has access to the same tools and scale. 
  • How AI-powered strategies are transforming engagement, personalization, and efficiency for the modern B2B marketer
  • How to keep your campaigns innovative and impactful as the expectations of B2B buyers continue to grow. 

Access this insightful conversation whenever it fits your schedule and discover how AI can elevate your marketing while keeping your brand strong. 

More webinars & replays

View All Webinars
Watch The Replay
Watch The Replay

December 17, 2025

December 17, 2025 12:00 PM

 EST

From Insight to Impact: Scaling SEO/AEO/GEO Content with Jasper

Marketing teams are moving past experimentation — they're defining playbooks for scale. The most forward-thinking teams aren’t asking if AI works. They’re asking where it drives the biggest outcomes — and one area continues to rise to the top: SEO, AEO, and GEO.

Watch the Replay

Hosted by

Daniel Su

Daniel Su

Principal Product Manager, Jasper

Sara Mo Vanacht

Sara Mo Vanacht

Product Marketing Manager, Jasper

Watch The Replay
Watch The Replay

November 5, 2025

November 5, 2025 11:00 AM

 EST

Unlocking People for AI Transformation: Change Management that Sticks

A conversation from Jasper Assembly

Watch the Replay

Hosted by

Alex Buder Shapiro

Alex Buder Shapiro

CPO, Jasper

Raakhi Agrawal

Raakhi Agrawal

Watch The Replay
Watch The Replay

November 4, 2025

November 4, 2025 11:00 AM

 EST

From SEO to GEO: Winning in the New Era of Search and Discovery

A conversation from Jasper Assembly

Watch the Replay

Hosted by

Zach Anderson

Zach Anderson

CCO, Jasper

Sara Mo Vanacht

Sara Mo Vanacht

Product Marketing Manager, Jasper

https://www.jasper.ai/resources/webinars/ai-brand-b2b-marketers