Webinar Replay

Wednesday, Feb 4  12PM EST

The End of the AI Experiment:
The Operational Era is Here

Missed the webinar?

Fill out this form to watch the replay.

Pattern of evenly spaced thin blue crosses on a black background.
Blue plus signs aligned in two rows on a black background.

Speakers

Red banner with black dotted pattern evenly spaced throughout.
Chief executive officer
Timothy
Blue dots evenly spaced in a grid pattern on a light lavender background.
Young
Stylized headshot of Jasper CEO Timothy Young
Red banner with black dotted pattern evenly spaced throughout.
Chief Marketing officer
Loreal
Blue dots evenly spaced in a grid pattern on a light lavender background.
Lynch
Stylized headshot of Jasper CMO Loreal Lynch
Red and black geometric pattern composed of scattered dots forming abstract shapes on a black background.
3D red digital sculpture of an abstract human head on a dark grid surface.

Last year, AI in
marketing was an
Grid of tiny yellow dots uniformly spaced on a dark blue background.
experiment

Now, marketers are focused on scale.

Our State of AI in Marketing 2026 report reveals a clear shift from adoption to operations. AI is now embedded in everyday marketing work, reshaping how campaigns are executed, how teams are structured, and how performance is measured.

The real pressure is showing up elsewhere: ROI that’s harder to prove, governance that can’t keep up, and teams struggling to translate leadership ambition into execution.

Abstract pattern of blue and black dots forming irregular, stepped blocks on a white background.
Gradient pattern transitioning from solid blue to lighter blue with small dots fading downward.Gradient pattern transitioning from solid blue to lighter blue with small dots fading downward.

Insights

What we discussed
Close-up of a textured blue surface with a hexagonal pattern resembling a honeycomb.
in this webinar

The next phase of marketing won’t be defined by who uses AI, but by who can scale it with control, discipline, and measurable impact. Watch Jasper CMO Loreal Lynch and CEO Timothy Young share a candid conversation on what the data really says about marketing’s next evolution, including:

  • Key findings and analysis from the State of AI in Marketing 2026 report (register to be first in line to access the report when it launches!)

  • What the data signals about the future of marketing in 2026, including emerging trends and structural changes

  • A preview of Jasper’s product vision and how we’re building AI as an operating system for marketing, with embedded workflows, governance, and measurement

Watch the Replay
Cross-section of a tree trunk showing annual growth rings and cracks in the wood.