ADM (Archer Daniels Midland Company) embodies a voice and tone that is professional, knowledgeable, and approachable. The brand emphasizes its commitment to sustainability and innovation in the agricultural and food sectors, positioning itself as a trusted partner in delivering essential ingredients and solutions. ADM communicates with clarity and confidence, reflecting its expertise while remaining accessible to a diverse audience, from industry professionals to consumers. The tone is optimistic and forward-thinking, highlighting the company's role in shaping a healthier and more sustainable future through its products and practices.